Marketing Articles

The hardest part of any big venture is getting started and, we’ll admit, Amazon can definitely be intimidating. We’ve put together this detailed guide to help you!

OMG Commerce’s Matt Slaymaker lays out three easy ways that any business can improve their Google Shopping results and how you can start doing this today.

New betas have been rolling out under the radar on Amazon nearly every few days for the past several months making it challenging to know where to get started.

Sellers have become increasingly concerned about the repercussions of losing the Amazon Prime badge. To help clear up some of the confusion, we synced with top FBM sellers.

The 2021 holiday shopping season is sure to be an interesting one. The eCommerce COVID boom is changing a bit as in-person shopping opens back up and competition is heating up.

With 2021 bringing a bit more stability back to the Amazon marketplace and Prime Day returning to it’s normal summer cadence, our team has Q4 and Cyber 5 planning top of mind.

What happens if you craft the perfect YouTube ad, build rock-solid campaigns and then send shoppers to a lousy landing page? You lose.

As if the much-anticipated Prime Day doesn’t provide sellers enough excitement during a “normal” year on Amazon, the unexpected shifts and delays of last year took it over the top.

I believe that YouTube ads could be your secret weapon to grow your brand this year with unparalleled reach and scary-good targeting.

Possibilities and Pitfalls. Align those words with selling your products outside of the Amazon Marketplace, and it becomes especially intriguing.

Amazon DSP ads offer options for targeting shoppers that you just can’t find with other ad platforms.

Here are Chris Brewer's three fresh perspectives on what to avoid when hiring a new eCommerce marketing agency