Agency Articles

How to Market in an Economic Downturn

We’ll always need stuff. That hasn’t changed and won’t change in this or any future downturn. How we market may have to change a bit.

3 Ways To Power Through From Uncertainty to Certainty

Do you feel it? It’s in the air. That feeling of uncertainty. You might find my process helpful. It’s simple — Rise, Eat, Pray, Read, Meditate, Pray. Power Through.

How To Optimize Standard Shopping Campaigns in 3 Easy Steps

OMG Commerce’s Matt Slaymaker lays out three easy ways that any business can improve their Google Shopping results and how you can start doing this today.

Three fresh perspectives when hiring an ecommerce marketing agency

Here are Chris Brewer's three fresh perspectives on what to avoid when hiring a new eCommerce marketing agency

20 Tools eCommerce Marketers Can’t Live Without

As 2020 draws to a close, here are the top tools our team and clients at OMG Commerce can't live without this year.

Cyber 5 Recap - 2020

While holiday shopping is still in full swing at the time of this writing, we do have some preliminary numbers for the Cyber 5 2020...

5 reasons to hire an agency for YouTube Ads

Across many eCommerce and agency marketing forums, one of the most common questions you will see is, "Who's the best agency?".

7 Ways to Market During Times of Uncertainty

In this post I want to tackle some key considerations for you and your marketing team. We’ll also discuss ad creatives and things to consider on various ad channels - the tactics.

Make the Most of Your Agency & Freelancer Relationships

This article is the third part in my series about navigating the chaotic waters of relationships with partner agencies and freelancers.

How To Hire, Fire & Make The Most Of Your Agency Relationships - Part 1

Your brand is growing. Congratulations! Where is the best place to start when thinking about hiring an agency or freelancer?