Natural Dog Company

Using Non-Brand Search & Shopping to Scale Growth For An All-Natural Dog Healthcare Ecommerce Company

Natural Dog Company provides natural, effective, and holistic healing solutions for dogs of every age, size, breed, & gender. From healing balms to nourishing supplements, to shampoo bars & bully gnawers they keep your canine healthy, sparkling clean, and entertained. Dry, cracked dog noses, irritated paw pads, stinky wrinkle folds, & more are no match for Natural Dog Company goods.
Natural Dog Company is a dog skincare and supplement company that produces the highest-quality, 100% natural solutions for dogs of every age, size, breed, & gender.

Month Over Month Growth

68%
Increase in Brand Lift
38%
Beat ROAS Target by
75%
Increase in Conversion Value

The Result

Just six months after taking over management, we scaled portfolio-level spend by 296% while still exceeding the client’s goals. Conversion value grew by almost $500k during this same time period with over $100,000 of that from non-brand Search campaigns alone. We also saw a 68% increase in brand lift year over year, with only 6 months of that year focused on growth.